Care@Home 4 Life Announces the Appointment of Industry Veteran Daniel Peters as Regional Sales Director

By Care @ Home for Life

March 23, 2026
welcome our new regional sales director

Miami, FL, March 02, 2026 (GLOBE NEWSWIRE) — Care@Home 4 Life, the pioneering company behind the Care@Home Guarantee™, has appointed Daniel Peters as its new Regional Sales Director. Peters brings over 15 years of comprehensive leadership experience in the senior care industry, reinforcing the company’s commitment to providing innovative financial and care solutions that allow seniors to age in place with independence, comfort, and dignity.

Daniel Peters, Care@Home 4 Life Regional Sales Director

Peters began his career in senior care in Los Angeles, CA, in 2010. Over the past decade and a half, he has developed a top-to-bottom understanding of home care agency operations. His track record includes serving in vital leadership roles, including Executive Director, Vice President of Sales, and Director of National Contracts.

Peters has worked closely with families and seniors across a range of senior care settings, giving him firsthand insight into the practical and financial factors that often shape long-term care decisions. Throughout his career, he has conducted hundreds of in-person consultations with families and aging adults, helping them understand in-home support needs.

In his new role, Peters will play a crucial role in expanding the reach of the Care@Home Guarantee™, educating families and advisors on how this debt-free, fully protected solution enables seniors to securely remain in their homes. His firsthand experience with the limitations of traditional financial products positions him to advocate for Care@Home 4 Life’s revolutionary model, ensuring that no family has to choose between quality care and the place they call home.

To learn more about Care@Home 4 Life’s services and care planning approach, please visit https://careathome4life.com/.

About Care@Home 4 Life
Care@Home 4 Life is dedicated to solving the immense financial challenges of aging in place. Through its flagship Care@Home Guarantee™, the company allows seniors to use the equity in their homes to pay for unlimited platinum-level Care@Home Services™ and a guaranteed Care@Home Income™ for life. With everything prepaid and non-cancellable, and the title securely overseen by a licensed escrow agent, Care@Home 4 Life provides a fully protected guarantee that seniors can maintain their independence, comfort, and dignity in their own homes for the rest of their lives.

  • Daniel Peters

    Regional Sales Director

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  • Daniel began his senior care career in Los Angeles, CA in 2010, learning how to run a home care agency from top-to-bottom. In the years since, he’s served in roles ranging from Executive Director to VP of Sales and Director of National Contracts. Now an industry veteran, Daniel has an intimate knowledge of the challenges facing seniors needing in-home care support.

    Having met hundreds of families and seniors for in-person consultations over the course of 15+ years, Daniel understands the sensitive intersection of care needs and finances. His experience with current senior financial products, including long-term care insurance and reverse mortgages, is not rooted in theory but in real-life application and feedback from the clients he knows personally.

    To bring a viable stay-at-home product to market that will permit seniors to age at home in dignity, comfort and security.

  • Doug Kneebone

    Co-Founder & General Counsel – In-Home Care for Life Model

    Entrepreneur | Business Innovator | Counsel

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  • Doug began his career as a law partner in a major firm in a traditional mergers and acquisitions practice developing innovative finance and corporate governance solutions for a wide variety of clients; completing major transactions in the United States, Canada, Britain Europe and India.

    After 20 years he left his law practice to join an international entrepreneurial technology company as its general counsel and member of its senior executive. In 2010 he co-founded his own boutique investment banking and advisory firm specializing in startup technology companies and innovative financing solutions frequently participating as a board member or as the principal board adviser. Doug has extensive experience in patents, trademarks and IP licensing.

    During his evolving career path, Doug became acquainted with Eiso Wortelboer and acted as Eiso’s counsel in several commercial transactions before eventually becoming General Counsel to Eiso’s senior care business in California. His experience in the senior care business convinced him that a new model was required to help seniors fulfil their greatest wish – to remain in their own home in comfort and security. This had led Doug to join with Eiso in founding In-Home Care for Life and developing the Care@Home Guarantee.

    To bring a viable stay-at-home product to market that will permit seniors to age at home in dignity, comfort and security.

  • Eiso Wortelboer

    Founder & CEO – In-Home Care for Life Model

    Entrepreneur | Healthcare Innovator | Structured Finance Specialist

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  • Entrepreneur and innovator with a unique background combining structured finance, in-home care operations, and senior-care investment models. As Founder and CEO of the In-Home Care For Life Model, Eiso is building a U.S.-based platform that merges life annuity real estate (rente viagère) with long-term care insurance — enabling seniors to age at home with dignity while providing investors with sustainable, property-backed returns.

    Drawing on 15 years of experience in structured financial products at De Hoop Finance in Geneva, Switzerland — collaborating with Société Générale and BNP Paribas in Paris — Eiso mastered complex risk structuring and investment engineering. He later applied these skills to healthcare operations in California, operating/owning an agency over the last 10 years and developing innovative models to finance long-term care while aging at home.

    To redefine aging with dignity by making it possible for every senior to remain safely and comfortably in their own home — surrounded by the memories, routines, and independence that give life meaning.

    Through the Care at Home for Life Model, Eiso’s vision is to bring together compassionate care and innovative financial design, so that no one has to choose between quality care and the place they call home.

  • Aurelian Anghelusiu

    Chief Relationship Officer

    Transforming Life-Long Legacies and Redefining Senior Care Services with the Care@Home Guarantee Program

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  • Aurelian Anghelusiu is a seasoned luxury service executive whose 30+ year career has redefined the art of hospitality and service across many and varied market sectors. Now, as Chief Relationship Officer at Care@Home4Life, a forward-thinking firm introducing the Care@Home Guarantee insurance solutions to the U.S. market, Aurelian brings his mastery of emotional connection, perceptive resonance, and client-for-life philosophy to a sector hungry for trust, empathy, dignity and human-centered retirement services.

    Fluent in several languages, Aurelian is a relationship architect who bridges cultures and generations – having consistently created and elevated client loyalty, brand identity, and bottom-line results, through win-win strategies built on mutual trust, respect and commitment.

    Rooted in the Ritz-Carlton tradition of “creating customers for life”, and the famed “Gold Standards” Aurelian’s leadership ethos is defined by:
    – Perceptive Resonance — anticipating and exceeding client needs before they’re spoken
    – Emotional Intelligence & Trust-Building — especially critical in longevity-based financial products
    – Cultural Sophistication — cultivating belonging in high-touch, values-driven environments
    – Legacy Thinking — turning transactions into lifelong commitments and communities into families.

    In an industry where clients seek both security and dignity in their later years, Aurelian curates personalized journeys that honor heritage, passionate and long-term care solutions, while embracing innovation. His role as Chief Relationship Officer includes:
    – Building Long-Term Trust with aging homeowners, their families, and advisors
    – Educating U.S. Markets on the cultural, financial, and emotional value of the Care At Home Guarantee product
    – Translating the Meaning and Age Old Concept of Hospitality into Human-Centered Senior Care Insurance Benefits
    – Championing Ethics, Empathy & Elegance in a product category traditionally underserved, undervalued and misunderstood

    Aurelian has turned customer service into a signature. His leadership has been profiled in BizWeekly and admired by peers as “revolutionary,” “visionary,” and “deeply human.” He now lends that same magic to a company poised to disrupt the U.S. insurance landscape with European wisdom and American heart.

    For more information, please contact here.